Dallas-based Greyhound will have an exhibit at the State Fair for the duration of it in celebration of its 100th anniversary.
The Fair exhibit will include a Mobile Museum with memorabilia including signage, vintage driver uniforms and an entire wall of history where guests will be able to see Greyhound’s transformation over the years, as well as view videos via interactive touchscreen displays. The tours will also feature restored classic coaches, such as the 1914 Hupmobile, 1931 Mack, 1937 Yellow Coach, 1947 Silversides, 1948 ACF Brill I-41, 1954 Scenicruiser, 1968 Scenicruiser and the 1984 Americruiser 2.
- Technology: As part of its transformation, Greyhound is ensuring the company’s technology enhancements continue to evolve for both consumers and employees. For instance, Greyhound is in the process of enabling each driver to have a handheld device wherein they can complete tasks from bus checks to knowing a rider’s preferences. In addition, Greyhound will launch its app in October that will allow consumers to receive travel updates as they would for an airline.
- Amenities: Greyhound’s fleet is now 90 percent refurbished or replaced and they recently removed seats in order to allow for extra legroom as well as adding Wi-Fi and power outlets.
- Keeping up with Millennials and Modern Travelers: Americans are using public transit more and more. TheAmerican Public Transit Association recently announced it hit its highest peak in 57 years and millennials statekey considerations for them when picking public transit are: digital socializing, being able to work as they travel, saving money and convenience. Through Greyhound adding its modern amenities to appeal to these travelers as well as their upcoming technology advancements, Greyhound has seen an uptick in sales and an increase in carrying millennial travelers as they’ve switched to shorter-distance trips between larger cities. The recent study also showed some of the top amenities millennials are looking for when they travel via public transit include a more user-friendly and intuitive experience, real-time updates from transit apps and Wi-Fi access.
- Listening to Employees: Upper-level management at Greyhound recently started an annual roadshow where they interview anyone at the company from janitors to drivers to terminal managers and more to serve as feedback to the corporate headquarters on how to better the company and find efficiencies. I think in speaking with Greyhound’s execs you’ll find they’re a passionate and loyal group of people (many of which have been at the company for more than 25 and even 50 years and started at the company in positions such as drivers and bag handlers) who are dedicated to continuing to evolve Greyhound as a company devoted to both its employees and customers.
I had a chance to venture to Houston on a new and improved greyhound bus and loved all the new features! Want to win a pair of tickets to the state fair and see this exhibit? Enter below!